- Published: May 23, 2014 May 23, 2014
The latest tweak from Google to its search algorithm has further squeezed low-quality content. But some at eBay may strongly disagree with that opinion. Apparently the new adjustment, dubbed Panda 4.0, has hammered up to 80% of eBay's search results.
Winners and losers from the adjustment have been ranked. Hammered as well is Ask.com, yellowpages.com, history.com among many others. Winners include glassdoor.com, , and somewhat surprisingly buzzfeed.com. While some might question Buzzfeed's approach, they are apparently being awarded by the Google adjustment for providing new, original content.
The initial takeaway from this is: your original content can't just be your own, it has to strive to be original. So while in the past a site might have been able to garner search results for yet another article on properly cooking an egg, or explain what basketball is, now a more original zest for content will be supposedly awarded.